Tuesday 4 March 2014

Album Magazine Advert Analysis






This poster for All Time Low's album "Nothing Personal" contains several factors that link the poster to the album. One of these is that the font used for the band's name and the name of the album is the same on both the poster and the album cover.This helps to generate a link between the two and therefore re-inforces the posters purpose of advertising the album and not as a seperate piece of merchandise. A copy of the album cover is also included aswell as a picture of the badn - which provide further links to the product. At the bottom of the poster there is also a banner which advertises the record company itself - showing other artists/albums  signed to them and saying that they are avaliable to digitally download. Also included is the logo for HMV - showing the reader where they can purchase the album.






 The poster for Kanye West's album "Yeezus" differs from the first example in that the primary focus is that of the release of the album - not where to buy it or who is the record company behind it. Once again the font of the album is matched with that on the advert and a copy of the album cover is featured in the centre of the advert. However there is no picture of the artist and it seems quite plain in comparison as it is mostly just black text on a white background. An explanation for this may be that the artist Kanye West is already established as a very successful artist so people will want to buy his album, this poster is just to let people know that there is an album and when it will be released.






The magazine advert for Green Day's album American Idiot also appears quite plain. The font, layout and central image are all taken from the album cover and blown up to suit the proportions of the a4 page. The only difference between the magazine advert and album cover is the placement of the image. Here it has been placed slightly lower and this is to ensure not all the imagery of the advert is placed at top of the page. By purely replicating the album design it makes it very easy for the audience to associate between products and they look near identical. Although it is successful in creating a link between advertisement and product it offers no information as to when it is released or where to buy the album.








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